Grow a Jewellery Brand That Feels Aligned and Sells with Clarity.
Strategy and mindset support for jewellers ready to stop winging it and start showing up with purpose.
Whether you’re figuring out your brand, learning to use Instagram intentionally, or finally getting your pricing sorted, you’re in the right place.
I help jewellers turn quiet passion into a brand that connects, feels aligned, and actually grows.
You don’t need a huge audience, a degree in marketing, or to post every single day. You need clarity on what makes your brand magnetic, the mindset to show up with confidence, and a strategy that feels like you.
Whether you’re working on your message, your content, or your pricing, I’ve got you.
Explore the Courses
The Pricing Guide
A simple, powerful tool to take the guesswork out of your pricing. Includes plug-and-play spreadsheets and calculators so you can price with confidence and make sure you’re actually making a profit.
Because you deserve to be paid well for your work.
Magnetic Jewellery Brand (MJB)
(Coming Soon)
A 6-week course to help you define your USP, attract your dream customers, and build a brand that actually reflects the depth of your work - visually, emotionally, and strategically.
Build the foundation for a brand that stands out and sells with intention.
InstaGold
A 4-week roadmap to help you show up consistently, connect with the right people, and start turning followers into real customers without dancing, guessing, or winging it.
Perfect for jewellers who want a clear plan to grow online with intention.
Who is Megan Collins?
Jewellery business coach blending strategy and mindset - here to help you grow with clarity, confidence, and connection.
Hey, I’m Megan, and I support women who are ready to turn their jewellery into something bigger. A brand that reflects who they are. A business that feels aligned. A path that actually makes sense.
After running my own jewellery brand for over a decade - with features in Vogue, stockists like Anthropologie UK, and awards from Swarovski, I know how it feels to build something from scratch, without a marketing degree or a big-city network.
Now I help jewellers do the same, through courses that blend practical strategy with real mindset support. Because when you feel clear, confident, and seen… your audience feels it too.
How I Do Things Differently
Most courses teach you what to do. I also support how you show up to do it.
Because I’ve done the whole hustle thing.
Pushing. Forcing. Trying to outwork the doubt, hoping that more effort would mean more growth.
But the truth is, it doesn’t work that way.
After years of building a business by sheer force, I learned that real growth doesn’t come from doing more.
It comes from alignment.
From clarity.
From the quiet confidence that builds when you finally know who you are, what you stand for, and how to show up in a way that feels right.
Strategy is 10% of the equation.
Mindset, belief, and energy? That’s the other 90%.
That’s why I do things differently.
Yes, I’ll give you the tools, the content plans, the step-by-step support, but I’ll also help you shift the way you see yourself in your business. So you’re not just doing the work, you’re becoming the version of you who can hold it, share it, and grow it.
This isn’t about pushing harder. It’s about showing up from a place that actually works.
If you’re still figuring things out, you’re not behind, you’re right on time.
Join my email list and I’ll send you honest insights, mindset shifts, and behind-the-scenes lessons to help you grow a jewellery brand that feels aligned, intentional, and true to you.
Plus, you’ll get first access to new offers, early bird pricing, and free resources I only share with my email community.